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Text Messaging Catching On in America

By admin on May 14, 2009

Author: Robert Bentz
Philadelphia — Once considered a teenage fad, text messaging popularity in the United States is rising dramatically. Worldwide, according to the Mobile Marketing Association, 350 billion text messages are sent per month. Text messages, also known as SMS, are exchanged across the world’s networks with 15% of the messages being classified as commercial [...]

Posted in TXT/SMS Marketing, Text Messaging | Tagged Advertising, Mobile phone, Short message service | Leave a response

Cell Phones: Text Messaging as a Second Language

By admin on March 10, 2009

Recent news stories have reported a phenomenon that most knew existed: there is a gap in the use of text messaging between younger and older cell phone owners. Reports vary but indications are those 12 to 30 years of age account for 80% of text messaging usage.

Image via Wikipedia

Because of the instantaneous nature of texting [...]

Posted in TXT/SMS Marketing, Text Messaging | Tagged Communication, Mobile phone, Nonverbal communication, Short message service, Text Messaging | Leave a response

Forget the Phone, Just Text Message Instead

By admin on December 1, 2007

Text messaging has become one of the latest fads of today. It just makes life a little easier, not to mention that it is a whole lot more fun than talking on the phone. Text messaging is quick, simple, and best of all silent. Why is silent the best? Well, say, for instance, you are [...]

Posted in TXT/SMS Marketing, Text Messaging | Tagged Mobile Computing, Mobile phone, Short message service, Text Messaging | Leave a response

Putting Mobile Txt Messaging into Perspective

By admin on November 26, 2007

According to the data from Communities-dominate blogs, the frequency of txt / sms messaging is mind blowing! Here are some numbers to put the 2.4 Billion (with a B) mobile phone users worldwide into perspective:

800 million automobile owners
1.3 B people who have a fixed land line
1.5 people own televisions
1.4 Billion people have credit cards
850 million [...]

Posted in TXT/SMS Marketing, Text Messaging | 6 Responses

SMS fuels the growth of the mobile Internet

By admin on February 24, 2007

SMS fuels the growth of the mobile Internet
By ICTWorld, 22 February 2007
The advent of the mobile Internet has not slowed the growth of SMS. If anything, SMS is fuelling the mobile Internet.
â€œAccessing the mobile Internet using hyperlinks sent via SMS is the norm for delivering rich mobile content, applications or services. Evolving cell [...]

Posted in TXT/SMS Marketing | Leave a response

Snapple Builds Mobile Market

By admin on February 24, 2007

Snapple Builds Mobile Market
Source: Frost & Sullivan
One example of how well mobile marketing can succeed was a campaign that Enpocket put together last summer for the beverage company Snapple.
The campaign, under the promotion name “Snaffle,” involved the printing of 225 million bottle caps with numbers that could then be matched with winning Snaffle numbers. The [...]

Posted in TXT/SMS Marketing Case Studies | Leave a response

Cell phone plans, choose the best deal.

By admin on February 5, 2007

Cell phone plans, choose the best deal.
Cell phone has evolved to be one of the most important part of life. Most businesses require their officers to have a cell phone. Even individuals need cell phones in going about their daily lives. This is why acquiring this important gadget require intelligence to avoid inappropriate expense. Finding [...]

Posted in Cell Phones | Leave a response